Performance marketing run by operators who've scaled and sold their own brands — not agency reps.
We've run the P&L, hired the team, and lived through every stage of scale. That's the lens we bring to your account.
Matt has spent his whole career on the brand side of CPG, at Nestlé and Kimberly-Clark. He's worked on $2B brands, managed $2B businesses, and built $0-revenue startups, so he knows what it takes to scale and the biggest problems at every stage, whether you're at $1M, $100M, or $1B.
Most recently he built Made Good's entire digital infrastructure from zero. They just bought their equity back from private equity at a $1B valuation. Along the way he's worked across L Catterton and Apollo portfolio brands.





Barry has been part of four brands that exited for 8 or 9 figures, as the primary manager of their Amazon accounts. He managed $100M+ on Amazon for Canon, and launched and single-handedly ran the entire e-commerce channel at Leviton Manufacturing (7,000+ SKUs).
He helped take starter brand Lucky & Me from $0 to $2M in two years, has recovered $3.5M in Amazon fees for sellers, and reinstated an account in 30 days that had been suspended for two years after multiple agencies failed. He handles relationships with Amazon Vendor Managers in the US, UK and AU, and covers every part of Amazon: operations, P&L, PPC, AMC, forecasting, and product development driven by Amazon trends.




No scripts, no studio. Founders on their phones telling you what it's like to work with us.
"Right out of the gates he brought a lot of value. He found where we'd been double-charged in Vendor Central and clawed that money back, then built the forecasting our supply chain, advertising and accounting teams all work from. I would not hesitate to recommend him."
"There's a lot of agencies that know the ins and outs of Amazon, but very few that also know how to market on Amazon. Highly recommend."
"They went back into our business five years and got back well over six figures for us. Those are real-world dollars."
A focused roster, founder-level strategy, and an obsession with profitable scale across TikTok Shop and Amazon.
We treat every ad dollar like an asset on a balance sheet — cut waste, double down on winners, scale with rigor.
Fresh ads launched nonstop, losers killed quickly, winners expanded for compounding momentum on TikTok & Amazon.
We factor in margins, channel lift, and LTV — driving real profit, not vanity metrics or padded ROAS reports.
Insights compound across TikTok Shop and Amazon Ads. The same creative DNA, tuned for how each marketplace actually converts.
A model tuned to your channels, not a templated dashboard. We see what's actually driving incremental revenue.
Financially healthy growth. No frustration, no cookie-cutter presentations. Just operators who've built businesses and know what a healthy P&L actually looks like.
Most agencies get paid on ad spend — so guess what they always recommend? They'll push budget without ever asking about your cashflow, your margins, or whether the "growth" is actually making you money.
We've run our own P&Ls, sweated our own cashflow, and built brands to exit. So we grow yours the way we grew ours: profitably, deliberately, and with the end goal in mind.
Contribution margin tracked alongside every campaign — not just topline revenue.
We know what a customer is worth before we decide what to pay to acquire one.
Budget scales when unit economics earn it — never to pad a commission.
Take 30 minutes to discuss your goals and challenges. We'll analyze your current TikTok Shop & Amazon performance and surface immediate opportunities.
We dive into your data and build a realistic scaling strategy showing exactly how we'll improve performance. No fluff — just actionable insights.
Review the plan, ask questions, and decide if you want to partner with duocarts. We start implementing improvements on day one.
DTC eCommerce brands spending $5K+ monthly on ads who are ready to scale on TikTok Shop and Amazon. With $200M+ in digital sales experience across similar businesses, we know how to cut waste and fuel growth in your category.
Most engagements show meaningful efficiency gains in the first 30 days. Real revenue lift compounds across 60–90 days as creative testing, attribution modeling, and category expansion stack on top of each other.
We need 6 months to make an impact and offer discounts for brands that lock in for 12-month contracts. We're humans — if performance isn't adding up, we'll tell you why and whether we can or can't fix it. Hasn't happened yet.
Profit, not vanity ROAS. We model contribution margin, LTV, and incremental lift — then optimize against the metrics that actually move your P&L.
TikTok Shop (creator seeding, GMV Max, live shopping), Amazon (Sponsored Products / Brands / DSP), and Shopify. The strategy connects them rather than running in silos.
Book a 30-minute strategy call below. If we're a fit, we send a custom growth plan within a week. If we're not, you walk away with insights you can use anyway.
Tell us about your brand, your numbers, and where you want to go. If we can help, we'll say so. If we can't, we'll tell you that too.